This weekend you can learn how to sell your knowledge on the Internet from a non-techie (see below) Alert Tom if you are getting duplicates ########################################## GREAT SPEAKING Circulation 10,607 Vol. 2 Number 8 - May 18, 2000 Publisher: Tom Antion tomAntion@aol.com http://www.Antion.com (C) Anchor Publishing 2000 ########################################## No one ever lost credibility by being interesting. ========================================== Please recommend this E-Zine to anyone you know that is interested in being a better presenter, or who may want to make money speaking and training. It's a good way to stay in touch with client's too. You don't even have to mail them an article. http://www.antion.com/recommend.html If you are receiving this issue as a forward, and would like to get your own free subscription, please visit http://www.antion.com/ezinesubscribe.htm PRIVACY STATEMENT: We will not distribute your address to anyone. Period. ============================================= IN THIS ISSUE ============================================= 1. Quick Presentation Skills Tip 2. Advanced Presentation Skills Article (Beginners should read this too) 3. Humor Technique Series 4. Speaker Marketing Tip 5. Speaker Humor 6. Websites for Speakers 7. Tech Tip with Mike Rounds *** SPEAKER BUSINESS LEADS *** Will be delivered to full subscribers when available. ********** OUR SPONSOR *********** Electronic Marketing BUTT CAMP for Speakers, Trainers, Authors & Consultants "Make more on your seat than you do on your feet." Here are the electronically generated deposits for last week: Monday 5/8/00 $2009.45 Tuesday 5/9/00 $ 817.20 Wednesday 5/10/00 $ 817.70 Thursday 5/11/00 $1854.65 Fri/Sat/Sun 5/12-14 $1143.50 A Total of $6642.50 for the week. Not too bad for sitting on your butt, right? You can learn how to do it. It is easy and cheap if you know how to do it. ButtCamp is Now on CD, or Live in the following cities: Tampa, Sunday May 21 St. Louis, Saturday May 27 New York City, Saturday June 3 Denver, Saturday June 24 http://www.antion.com/buttcamp.htm ************************************ ===================================================== 1. Quick Presentation Skills Tip ===================================================== TIE ONE ON For Men Only (Sorry Ladies. I will have something for you next issue) by Tom Antion I got this tip many years ago from speaker Paul Radde. After shooting one of my first major videos I noticed that my tie was crooked for most of the video. It looked bad in person, but it looked TERRIBLE on video. Here is the tip: After you have put on your tie, run the skinny part of the tie through the loop in the back of the main part of the tie. Take a tie clip, or you could use a large paper clip or safety pin and clip the skinny part of the tie to your shirt. Put the tie clip or pin on the skinny part of your tie below the loop. This holds the main part of your tie perfectly in the center for even the most animated presenter and hides the clip. Thanks Paul. This tip has made my tie look good for the last seven years . . . Can you come up with a tip that will help my face look better? hahahahaha ************ SPONSOR ************ EXPLOSIVE MOTIVATIONAL SPEAKERS WANTED--Publisher wants YOU for upcoming "MasterMinds of Motivation(tm)" audio program. Tremendous credibility booster. http://www.adsurgeon.com/PX2/antion.htm ********************************** ************ SPONSOR ************ Join Us Speaker Net News for New Teleseminars! Details at http://www.speakernetnews.com * May 25, Thur -- "The Secrets of Print-On-Demand: Print Your Book in a Week Without Filling Your Garage with Boxes" with Don DeHart * May 30, Tues. -- "How to Make Money with Your Mouth and Your Headset: Learn to Do Teleseminars" with Judy Sabah * "How to Get on Oprah and Other Talk Shows" sold out -- get the tape. *********************************** ===================================================== 2. Advanced Presentation Skills Article ===================================================== N0 BRAIN STOPPERS by Tom Antion I made this term up so don't try to find it anywhere else. A "brainstopper" is something you say or do that causes the mind of an audience member to stop to think. This can be a good thing, but most of the time when I catch a coaching student delivering a brainstopper, it is a bad thing. Here is an example of a good brainstopper. You might say, "Take a moment and think about the first toy you had as a child." A command like this would take the audience member's mind from where it is now to a time long ago. For most of the audience this will be a pleasant experience. For some it may be unpleasant. Either way you still are directing the show. You might do this to make some kind of point about how simple things used to please us or something like that. Here is an example of a bad brainstopper. You might say, "That man's elocution is impeccable." For all of us highly educated and brilliant "Great Speaking" readers the word "elocution" obviously means fine form in speaking or reading. If this word was used in a less educated arena, the instant it came out of your mouth, the brains of the audience members would be racing to figure out what the word "elocution" means. Thus, their brains have stopped because you used a word that was not easily understood. The audience member will not hear your next few sentences because they are still trying to figure out the word "elocution." Do this several times and they will tune out altogether . . . unless of course you are Deepak Chopra who gets high praise for being totally unintelligible hahahahaha Another way to stop someone's brain is to distract them by your actions. You might display an odd prop before explaining what it is. This would make an audience member stop listening while their minds tried to figure out what the prop is. If you were talking during this time, they wouldn't hear a word you said. Look at your word choice and actions carefully before you exhibit them on stage. It is hard enough to keep attention in today's short attention span environments. Don't make it worse by using bad brainstoppers. *********** SPONSOR *********** CIMPA "Connected International Meeting Professionals Association" START BUILDING YOUR INTERNATIONAL RESUME Join Tom Antion, Keynote Speaker at the 9th International Technology, Meetings and Incentives Conference to be held in Bangkok, Thailand on October 26-29, 2000. "Great Speakers Make Great Meetings: Speaker Showcase" will be held on October 26. There will be pre and post-conference trips to China, Philippines and Vietnam. We have arranged highly discounted airfares on Thai International Airways for this event Don't miss this chance to build your global network. For details: http://www.meetingprofessionals.org or Contact Andrea Sigler, PhD mailto:cimpa@cimpa.org (type "Bangkok Conference" under subject) Tel 703 978 6287 Fax 703 978 5524 ******************************** ===================================================== 3. HUMOR TECHNIQUE ===================================================== AUDIENCE GAGS Part II by Tom Antion Stone the Speaker Here's another gag I do when I really want to focus attention on an important point. Either before the program or at a break, I recruit audience members who are sitting near the front. I give each one a piece of crumpled paper and instruct them to throw it at me when they hear a certain word. Some presenters tell me that is the dumbest thing they ever heard and that they would never do it in a professional presentation. They say that until they understand the rationale. Do you remember I said I pull this gag when I want to focus attention on an important point? Guess who is riveted on what I say until they hear the key word? Of course, all the recruits with the crumpled paper. Then, after they throw the paper and I make a big reaction, the rest of the crowd is totally focused in their effort to see what is going on. That is when I make my key point. I have virtually guaranteed the attention of each audience member. (From "Wake 'em Up Business Presentations") ********* GREAT SPEAKER REFERENCE ******* BE THE HIT OF YOUR NEXT PRESENTATION! "Wake em Up! How to Use Humor and Other Professional Techniques to Create Alarmingly Good Business Presentations" "Toms program and materials will cut five years off a speakers learning curve." -- Cavett Robert, Founder National Speakers Assn. Now available for immediate download in pdf format http://www.antion.com/speakershop.htm click on "E Books" For a FREE Chapter visit http://www.antion.com/products/produc~3.htm ********************************************** ===================================================== 4. $$$$$$$ SPEAKER MARKETING TIP $$$$$$$$ ===================================================== USE YOUR STUFF by Tom Antion This method has virtually tripled my product sales when doing public seminars. I use the product I am trying to sell during the presentation. Another benefit is that you don't have to say a word about product sales from the platform. Most speakers are not good at this anyway. The same technique works in corporate or association settings where hard selling from the platform is forbidden. Here are two methods I use. 1. When I am doing a communication skills keynote or workshop I give each audience member a book. They have a little note in the book that says they don't have to buy the book. It will however be used during the seminar. I then do the speech or seminar and refer to the book (without going overboard) to teach the point and also to show the value of the product. . . . Since I started using this technique I sell three times more books without even saying a word about sales from the platform. Method 2. I have a new CD that has 50 short Internet Marketing training videos. When doing my ButtCamp Electronic Marketing Seminars I use about 15 of the videos as part of the training during the day. When people see how great the 15 videos were they naturally want the see the other 35. The whole thing boils down to showing people the value of your educational materials rather than trying to "sell" them your "product." You'll be doing them a favor and making more money too. NOTE: The site below is where I learned virtually all of my electronic marketing techniques: http://www.marketingtips.com/t.cgi/12273/ Want to really take advantage of your E-mail marketing . . . WITHOUT BEING A SPAMMER? GO TO http://www.marketingtips.com/mailloop/t.x/12273 Get your own associate program and have other websites selling tons of your products and services. http://www.marketingtips.com/assoctrac/t.x/12273 ********* SPONSOR ********* Excellent value offered on LCD projectors with DLP technology from fellow speaker Bill Johnson, in Phoenix. Bill has supplied the popular Freedomike wireless microphone for over sixteen years. The price breakthrough 900 lumen, seven pound unit is about $3200. Value priced rentals also available applicable to future purchase. mailto:BJCSP@AOL.com **************************** ===================================================== 5. SPEAKER HUMOR ===================================================== => I'm so miserable without you, it's almost like you're here. => We have been friends for a very long time, let's say we call it quits. => As the days go by, I think of how lucky I am that you're not here to ruin it for me. => "It isn't pollution that's harming the environment. It's the impurities in our air and water that are doing it." ---Texas Governor George Bush => "China is a big country, inhabited by many Chinese." ---Former French President Charlie De Gaulle => "I'm not going to have some reporters pawing through our papers. We are the president." ---Hillary Clinton commenting on the release of subpoenaed documents. => "We're going to turn this team around 360 degrees." ---Jason Kidd, upon his drafting to the Dallas Mavericks => "I've never had major knee surgery on any other part of my body." ---Winston Bennett, Univ. of KY basketball forward => "Outside of the killings, Washington has one of the lowest crime rates in the country." ---Mayor Marion Barry, Washington => "Smoking kills. If you're killed, you've lost a very important part of your life." ---Brooke Shields, during an interview to become spokesperson for a federal anti smoking campaign. => "I haven't committed a crime. What I did was fail to comply with the law." ---David Dinkins, New York City Mayor, answering accusations that he failed to pay his taxes. => "Researchers have discovered that chocolate produces some of the same reactions in the brain as marijuana. The researchers also discovered other similarities between the two, but I can't remember what they are." ---Matt Lauer on NBC's Today Show => Question: If you could live forever, would you and why? Answer: "I would not live forever, because we should not live forever, because if we were supposed to live forever, then we would live forever, but we cannot live forever, which is why I would not live forever." ---Miss Alabama in the 1994 Miss USA contest Dilbert Definitions: => Chainsaw consultant: An outside expert brought in to reduce the employee head count, leaving the brass with clean hands. => Seagull Manager: A manager who flies in, makes a lot of noise, craps over everything and then leaves. => Blamestorming: Sitting around in a group discussing why a deadline was missed or a project failed and who was responsible. => Assmosis: The process by which some people seem to absorb success and advancement by kissing up to the boss. => Xerox Subsidy: Euphemism for swiping free photocopies from one's workplace. Much more FREE speaker humor at http://www.antion.com/humor/speakerhumor/speakerhumor.htm ===================================================== 6. USEFUL WEBSITES ===================================================== Want someone to ship your products for you? It's going to cost you. Here are three places to check out: http://www.ffplus.com http://www.rushorder.com http://www.young-america.com Want to buy or sell all kinds of stuff? http://www.yardsales.com Print checks on your computer: http://www.checksforless.com http://www.bestchecks.com ===================================================== 7. TECH TIPS WITH MIKE ROUNDS ===================================================== Hi there coupon clippers. Lookin' for deals? Go to http://www.suzicoupons.com and download all the discount coupons you want or need. Mike Rounds' Quick Tech Tips http://www.RoundsMiller.com ****** EARN BIG REFERRAL COMMISSIONS ****** You can earn a 10 - 25 percent commission for referring Tom for speaking engagements and bulk product sales. Commissions normally start between $500.00 and $1250 depending on your level of involvement. For complete details visit http://www.antion.com/referrals.htm *********************************************** ===================================================== FREE ARTICLES FOR YOUR PUBLICATIONS ===================================================== I have many articles available for reprint in your publication, company newsletter, etc. You may use articles written by me that you see in great speaking. Back issues can be viewed at http://www.antion.com/ezinebackissues.htm OR mailto:freearticles@antion.com for an automated list of additional articles. All you have to do is print the article in its entirety along with the by line at top and the credits, and complete contact information at the end of each article. I would appreciate a tear sheet or electronic copy too. Thanks ******* Do YOU WANT TO BE A SPONSOR? ******* REACH OVER 10,500 SPEAKERS / TRAINERS / EXECS For automated sponsorship details send mailto:sponsor@antion.com *********************************************** ===================================================== For Back Issues visit: http://www.antion.com/ezinebackissues.htm ===================================================== Antion & Associates / Anchor Publishing Box 2630 Landover Hills, Maryland USA 20784 (301) 459-0738, Fax (301) 552-0225 In Continental US (800) 448-6280 orders or paid consulting only mailto:TomAntion@aol.com http://www.antion.com Trade permanent links with us mailto:linktrade@antion.com To Join our associate program and make money from your website visit: http://www.antion.com/associates/assoc_program.htm