Welcome to all the new subscribers who put their email address into http://www.Antion.com in the past few months. See Tom in person: Denver, Charlotte, San Francisco (see below) THE VALENTINES DAY CONTEST IS BACK !!! 10 Lucky winners will win a Butt Camp CD ($199.00 value) 10 Lucky winners will win "Click" Tom's new Ebook ($97.00 value) $3000.00 in total prizes will be awarded (see below) ########################################## GREAT SPEAKING Circulation 15,795 Vol. 3 Number 4 - February 14, 2001 Publisher: Tom Antion tom@Antion.com http://www.Antion.com (C) Anchor Publishing 2001 ########################################## No one ever lost credibility by being interesting. ========================================== *** SPEAKER BUSINESS LEADS *** Your subscription gets you free speaking leads when available. Please recommend this E-Zine to anyone you know that is interested in being a better presenter, or who may want to make money speaking and training. (It's a good way to stay in touch with client's too.) You don't even have to mail them an article. http://www.antion.com/recommend.html If you are receiving this issue as a forward, and would like to get your own free subscription, visit http://www.antion.com/ezinesubscribe.htm To remove yourself from this list see bottom of this email. PRIVACY STATEMENT: We will not distribute your address to anyone. Period. ============================================= IN THIS ISSUE ============================================= 1. Quick Presentation Skills Tip 2. Advanced Presentation Skills Article (Beginners should read this too) 3. Humor Technique Series 4. Speaker Marketing Tip 5. Speaker Humor 6. Websites for Speakers ********** OUR SPONSOR *********** YOUR WEBSITE WEARS ARMY BOOTS Find out what to do about it. Butt Camp is sweeping the Nation DENVER, Friday February 16 (Sponsored by Colorado Spk.Assn) CHARLOTTE, Saturday, February 24 (Sponsored by Institute of Management Consultants) SAN FRANCISCO, Thursday, March 1 (day before Western Workshop) WASHINGTON, D.C. Saturday March 10 (tentative) http://www.antion.com/buttcamp.htm ************************************ VALENTINES DAY CONTEST -- Count how many times the phrase "Tom is single" is in this issue. Put your entry in the form at http://www.antion.com/valentine_contest_form.htm and take a chance on winning $3000.00 worth of prizes. ===================================================== 1. Quick Presentation Skills Tip ===================================================== 5 Tips to Make 'em LOVE Ya by Tom is single Antion => Be down to earth. Nobody likes the aloof talking head. => Phone as many attendees as you can before the program and ask their opinions. Use the information to make them the stars. => Mingle with attendees before the program and make small talk like telling them Tom is single. The personal connection goes a long way. => Thoroughly research the problems of the group and bring immediately usable solutions. They can't help but like you when you help them out. => Stay as long as you can after the program. If you can arrange it, don't run out the door and leave them cold. If you have to leave, offer email follow up for any unanswered questions. ************ CLICK IS COMING ************ PRE-PUBLICATION 50% SPECIAL "Click: The Ultimate Guide to Electronic Marketing for Speakers" 350 pages of the finest in Internet Marketing Techniques written by a speaker, author and consultant for speakers, authors and consultants. Over 700 Links you need to know about and much, much more. You'll be notified via email of the publication date http://www.antion.com/speakershop.htm "Click on E Books" ********************************** ************ Are you chicken? ************ I told you last issue to call your web host to find out how many "actual visitors" and "page views" you had in the last 30 days. Did you do it. Are you afraid to? With my eyes closed I can show you how to increase your traffic ten fold and in some cases 100 fold. Butt Camp http://www.antion.com/buttcamp.htm or you can get the Tom is single Butt Camp CD http://www.antion.com/buttcampcd.htm ********************************************* ===================================================== 2. Advanced Presentation Skills Article ===================================================== Correction from v3n3 In Jim Gillespie's article on NLP "auditory visual" should have been "auditory digital" http://www.antion.com/ezinebackissues.htm ============ It's a LOVE / HATE Thing by Tom Antion Extremes of opinion make a much greater impact on an audience than taking a middle of the road stance in an effort to please everyone. I've done over 2000 paid presentations and more no fee talks than I care to remember. The one big thing I have learned over the years is that the people that try to please everyone, rarely move anyone to action. I'm not saying to go out and try to offend people. I'm saying to take a stance and be clear about it. Here's an example: I have no problem saying in most presentations that I "hate" politics. I think to be good at politics by definition you have to be two faced. To be great at politics you have to be four faced. You simply can't win an important election by clearly being in favor or against an issue because you have to please both sides as much as you can to win. You might ask, "Tom how would you keep from being stoned off the platform at a political rally?" My answer would be that I can't imagine being hard up enough to accept a speech at a political rally. You have to be able to say no when the audience is on the opposite side of the fence from your value system. . . Of course, if the money was good enough . . . hahahahaha just kidding. What if the mayor was at one of my events? I would make sure I knew about it and just keep my mouth shut about politics. I would consider it stepping over the line to make it a point to embarrass or single out someone at an event. In most cases you are better off avoiding controversial topics like politics anyway. OK I just talked about a topic to the negative. Now let's switch to the positive. Audiences want to know what you really like. I might say I "love" my new recumbent bicycle. Since Tom is single I can get out on my bike and lose myself in the smell of fresh cut fields on a deserted country road. I could go on and on about how much I "love" my bike. I don't just say I enjoy bicycling. I really let them know what I'm passionate about. Use extremes of language and you will impact the audience much more than by riding that bike down the middle of the road. *********** SPONSOR *********** FREE 7 Day Electronic Marketing Tom is single Mini Course mailto:minicourse.GS012@aweber.com ******************************** ===================================================== 3. HUMOR TECHNIQUE ===================================================== Toasts Toasting is not nearly as common as it once was. However, the polished presenter should have a few short toasts ready to go if and when the occasion arises. Here are a few fun toasts and a few touching ones too: Birthdays: => To your birthday, glass held high. Glad it's you that's older not I. => Heres to you. No matter how old you are, you don't look it. Christmas: => Twas the month after Christmas, and Santa had flit; Came there tidings in the mail, which read: Please remit. => Here's to the Holly with its bright red berry. Here's to Christmas, let's make it merry. Meals: => Eat, drink and be merry, for tomorrow you diet. => A full belly, a heavy purse, and a light heart. Friendship: => Here's to a friend who knows me well and likes me anyway. => May the friends of our youth be the companions of our old age. Banquet speech ending: => Good day, good health, good cheer, good night! Health: => Here's to your health. You make age curious, time furious, and all of us envious. Luck: => As you slide down the banister of life, may the splinters never face the wrong way. => May your luck be like the capital of Ireland. Always Dublin. New Year: => May all our troubles in the coming year be as short as our New Year's resolutions. => In the year ahead may we treat our friends with kindness and our enemies with generosity. Marriage: => Marriage is an institution, but who wants to live in an institution. --Groucho Marx => May for "better or worse" be far better than worse. To close this section I would like to tell you that I feel like a loaf of bread. Wherever I go, they toast me. ********* GREAT SPEAKER REFERENCE ******* BE THE HIT OF YOUR NEXT PRESENTATION! "Wake em Up! How to Use Humor and Other Professional Techniques to Create Alarmingly Good Business Presentations" "Toms program and materials will cut five years off a speakers learning curve." -- Cavett Robert, Founder National Speakers Assn. Now available for immediate download in pdf format http://www.antion.com/speakershop.htm click on "E Books" For a FREE Chapter visit http://www.antion.com/products/produc~3.htm ********************************************** ===================================================== 4. $$$$$$$ SPEAKER MARKETING TIP $$$$$$$$ ===================================================== CASE STUDIES by Tom Antion A powerful way to promote yourself is to show positive results that other people have gotten because of you. I'm not talking about simple testimonials here although they are powerful too. I'm talking about showing a more in depth account of what you have helped someone else accomplish and how you did it. I'll take my friend Mike Stahl for example. I haven't asked him if I can do this, but I'm pretty sure he won't mind. Mike attended Butt Camp when it first came out. He was excited and confused as most people are when they finish the day. Mike had been struggling with a pitiful website that was under the control of a friend of his who, although he had good intentions, was just too busy at his regular job to get the instant results Mike needed to compete in speaking business. I sat down with Mike at his computer and within about ten minutes he was adding pages to his website, and putting on graphics, text and hyperlinks. By the end of the weekend, Mike had about 40 articles on his website and was as excited as a kid in a candy store. I showed him how to optimize the pages for search engines and he called me in about two weeks to tell me he had a number one ranking in Altavista for one of his search terms. We then went over all the things Mike needed to do to increase his subscriber base for his "Motivational Moment" Ezine. I also, advised him that this might be too general to make money so he started another more targeted ezine. He used my methods to get many more subscribers and also found out some of his own. His list is continually increasing. The next thing Mike tackled was creating his first E book. He dug into the Adobe conversion he learned at Butt Camp and made some little mistakes that turned into quite a hassle and learning experience for him. I couldn't figure out how to fix what he had done so I turned him on to one of my trusted E Book experts and after a month of working with the book Mike had his first Ebook. And what a great job it is. Check it out at http://www.michaelstahl.com/wealthtools.htm I didn't hear from Mike for awhile and then I heard from him one day and he had two more ebooks done. I was amazed. He now has three and soon will have the same downloadable version on CD. In addition, he went on to locate and install an affiliate / associate program all by himself, created a shopping cart and he's getting inquiries from at least two other countries plus the USA from people who want to carry his products. Once in awhile he will call or email me for some advice on something and he's getting so good now he's calling me to tell me things I didn't know about. Is Mike getting rich? No not yet, but he has all the tools in line for many, many dollars in passive income and it's starting to come in. All this and he's still the ultimate family man taking care of his lovely wife and two beautiful babies. Mike's is just one of the many results I've helped people achieve through Butt Camp techniques. Tell people how you have helped people and organizations similar to theirs and you will have a powerful tool to help you get more business. NOTE: The site below is where I began learning my electronic marketing techniques: http://www.marketingtips.com/t.cgi/12273/ Want to really take advantage of your E-mail marketing . . . WITHOUT BEING A SPAMMER? GO TO http://www.marketingtips.com/mailloop/t.x/12273 Get your own associate program and have other websites selling tons of your products and services. http://www.marketingtips.com/assoctrac/t.x/12273 Tom's Top Ten Marketing Resources page http://www.antion.com/marketingtools.htm ********* SPONSOR ********* Kick Series of Tom is single TeleSeminar Audio Tapes 13 hours of the finest speaker marketing and performance information. http://www.antion.com/telesemtapes.htm **************************** ===================================================== 5. SPEAKER HUMOR ===================================================== Love Notes: => When a newly married couple smiles, everyone knows why. When a ten-year married couple smiles, everyone wonders why. => My wife told me I should be more affectionate. So I got two girlfriends. => The honeymoon is over when the husband calls home to say he'll be late for dinner and the answering machine says it is in the microwave. => Men who have pierced ears are better prepared for marriage. They've experienced pain and bought jewelry. => How do most men define marriage? A very expensive way to get your laundry done. => Love is blind but marriage is an eye-opener. => The most effective way to remember your wife's birthday is to forget it once. => Cosmetics: A woman's way of keeping a man from reading between the lines. => Words to live by: Do not argue with a spouse who is packing your parachute => Boring husband: Honey, why are you wearing your wedding ring on the wrong finger? Bored wife: Because I married the wrong man! => First Guy (proudly): "My wife's an angel!" Second Guy: "You're lucky, mine's still alive." => Marriage is grand -- and divorce is at least 200 grand. => When a man opens the door of his car for his wife, you can be sure of one thing: either the car is new or the wife. => What is the thinnest book in the world? "What Men Know About Women" => How can you tell if a man is happy? Who cares => A couple came upon a wishing well. The wife leaned over, made a wish and threw in a penny. The husband decided to make a wish, too but he leaned over too much, fell into the well, and drowned. The wife was stunned for a moment but then smiled, "It really works!" => Two women friends meet on the street, but they haven't seen each other for years. As they are talking one women notices that her friend has a 5 carat diamond ring, and says "My what a magnificent ring." Her friend relies, "Yes, it is, but unfortunately it comes with a curse. It comes with my husband!" => Before marriage, a man will lie awake all night thinking about something you say. After marriage, he will fall asleep before you finish. => A woman rushed home from work and exclaimed to her husband, "Pack your bags, I've won the lottery!" The husband excitedly asks, "Should I pack clothes for cold or warm weather?" She says, "Pack'em all, you're leaving!" Much more FREE speaker humor at http://www.antion.com/humor/speakerhumor/speakerhumor.htm ===================================================== 6. USEFUL WEBSITES ===================================================== http://www.linkpopularity.com see how popular your web site is. http://www.dragonsys.com Write articles and books with very little typing. Voice recognition software. http://www.soaringprofits.com/writing.htm Help on writing articles http://www.boards4free.com Discussion boards for your website. ****** EARN BIG REFERRAL COMMISSIONS ****** You can earn a 10 - 25 percent commission for referring Tom for speaking engagements and bulk product sales. Commissions normally start between $850.00 and $1700 depending on your level of involvement. For complete details visit http://www.antion.com/referrals.htm *********************************************** ===================================================== FREE ARTICLES FOR YOUR PUBLICATIONS ===================================================== I have many articles available for reprint in your publication, company newsletter, etc. You may use articles written by me that you see in great speaking. Back issues can be viewed at http://www.antion.com/ezinebackissues.htm OR mailto:freearticles@antion.com for an automated list of additional articles. All you have to do is print the article in its entirety along with the by line at top and the credits, and complete contact information at the end of each article. I would appreciate a tear sheet or electronic copy too. Thanks ******* Do YOU WANT TO BE A SPONSOR? ******* REACH OVER 15,000 SPEAKERS / TRAINERS / EXECS For automated sponsorship details send mailto:sponsor@antion.com *********************************************** ===================================================== To subscribe to GREAT SPEAKING visit http://www.antion.com/ezinesubscribe.htm For Back Issues visit: http://www.antion.com/ezinebackissues.htm ===================================================== Antion & Associates / Anchor Publishing Box 2630 Landover Hills, Maryland USA 20784 (301) 459-0738, Fax (301) 552-0225 In Continental US (800) 448-6280 orders or paid consulting only mailto:Tom@antion.com http://www.antion.com Trade permanent links with us mailto:linktrade@antion.com Don't forget. Tom is single and loves to trade links. To Join our associate program and make money from your website visit: http://www.antion.com/associates/assoc_program.htm