Welcome to our many new subscribers who signed up through, Opinion Surveys, Profit Info, BizNewsletters, Antion.com, Zmedia, Office lists and our many other signup partners. (see bottom if you no longer wish to receive "Great Speaking") FREE TELESEMINAR WITH TOM (see below) See Tom live (his personal appearance schedule is below) Use your vehicle to promote yourself (marketing section) ########################################## GREAT SPEAKING Circulation 151,974 The largest speaking ezine in the world Vol. 4 Number 13 - August 26, 2002 Publisher: Tom Antion tom@Antion.com http://www.Antion.com (C) Anchor Publishing 2002 ########################################## No one ever lost credibility by being interesting. ========================================== *** SPEAKER BUSINESS LEADS *** Your subscription gets you free speaking leads when available. WE PAY YOU TO SEND US SUBSCRIBERS http://www.listpartners.com/cgi-local/cashpartner?406 Please recommend this E-Zine to anyone you know that is interested in being a better presenter, or who may want to make money speaking and training. (It's a good way to stay in touch with client's too. Send this and tell them you were just thinking about them.) http://www.antion.com/recommend.html If you are receiving this issue as a forward, and would like to get your own free subscription, visit http://www.antion.com/ezinesubscribe.htm To remove yourself from this list see bottom of this email. PRIVACY STATEMENT: We will not distribute your address to anyone. Period. See entire statement at subscribe link above. ============================================= IN THIS ISSUE ============================================= 1. Quick Presentation Skills Tip 2. Advanced Presentation Skills Article (Beginners should read this too) 3. Humor Technique Series 4. Speaker Marketing Tip 5. Speaker Humor 6. Websites for Speakers ** UPCOMING TELEPHONE SEMINARS WITH TOM ANTION ** Tuesday, August 27th, 8:00 PM Eastern MAXIMIZE PROFITS ON THE WEB USING NO COST/LOW COST AFFILIATE PROGRAMS (FREE one hour seminar) NOTE: no tapes for this event Wednesday, August 28th, 8:00 PM Eastern COPYWRITING 901: THE FAST TRACK TO WRITING WORDS THAT SELL ($39.95 Two hour seminar + one hour Q & A plus you get a free tape set of the seminar) Sign up for one or both http://www.greatinternetmarketing.com/teleseminars.htm Can't make it Tuesday night? Get the tapes at the same link above. ************************************************* ===================================================== 1. Quick Presentation Skills Tip ===================================================== OLD PROPS by Tom Antion If you want to grab some attention to make your point, bring something really old to the presentation that means something to you (no "take my wife please" jokes here). It could be a toy your grown child played with as a youngster, or it could even be one of your toys from when you were a child. A visit to grandma's attic will probably give you tons of choices. Have grandma or grandpa tell you stories of how you used to love that doll, toy truck, etc. You could even record one or both of them telling the story and play a segment during your speech. (Get proper releases though because it would be pretty embarrassing to get sued by your grandmother for violating her intellectual property rights) hehehe I can see the court docket now, Nana vs. Little Binky I have a pair of cufflinks and a tie clip I had as a boy. It could be just about anything. Use your normal prop handling techniques and relate the object to a point in your talk and the fascination with old props will work for you. ** TOM'S LIVE INTERNET MARKETING BUTTCAMP SCHEDULE ** Sunday Sept. 15, San Francisco, CA, (special follow up TeleSeminar included because some attendees must leave early for Yom Kippur.) Sunday, Oct. 13, Ft. Lauderdale, FL Sunday, Oct. 20, Norfolk, VA Sunday, Nov 10, Ann Arbor, MI Sunday, Nov 17. Lakeland, FL Once you attend once, you attend all regular ButtCamps for free for life. Your teenagers always attend with you for free. Register now for early bird discount. http://www.antion.com/buttcamp.htm ***************************************************** ********** GET FUNNY ********** with John Connor's one-on-one comedy training seminar. Learn comedians' secrets for creating laugh-out-loud moments in your speeches, including writing and performance. http://www.JohnConnor.com/get_funny.php mailto:John@JohnConnor.com ******************************* ===================================================== 2. Advanced Presentation Skills Article ===================================================== CELEBRATE TODAY! by Tom Antion One thing audiences appreciate is if you are current. A great way to be current is to mention something in your speech that is directly related to the actual day you are speaking. For instance as I'm writing this article on August 25th I happen to know that it's "Be Kind to Humankind Week." I could say something like, "since it's "Be Kind to Humankind Week" I'm going to be kind to you and cut 15 minutes off my presentation so we can all get out to the golf course sooner." I also know that today in 1875 Matthew Webb became the first person to swim the English Channel. I might say, "If he could take 22 hours to swim the English Channel, then we ought to be able to take two hours to swim through this material we have to cover today." How do I know all this stuff? Because I have the book "Celebrate Today" by John Kremer who is one of my favorite authors. His other book "1001 Ways to Market Your Book" is another one of my favorites. Another book that I really love is "Witty Words" by Eileen Mason. You may have to search for it on used book searches, but it's definitely worth it. In "Witty Words" I found out that on this day in 1819 Allan Pinkerton was born. He was the gentleman that founded the famous Pinkerton Detective Agency. So today is detective's day. Eileen did a good job of throwing in other background information like the fact that France's famed Surete, founded in 1812, was entirely staffed by ex-convicts. I would bring this up in a speech and say,"It's kind of like airport security" which I can assure you would get a big laugh. Other ways of being current are to find things in the newspaper from the day you are speaking and relate them to your talk. It's pretty much guaranteed if you practice at this, that you'll be able to find something in the paper that relates to your talk. Note: John Kremer is also the Editor-in-Chief of Book Marketing Update http://www.bookmarketingupdate.com Published by the same great people who publish Radio and TV Interview Report http://www.rtir.com ************************************************************ *** BRAND NEW PROFESSIONAL SPEAKING FREE WEEKLY TIP ZINE *** ************************************************************ Written by three professional speakers with over 6500 paid presentations and millions of dollars of speaking fees and product sales between them. Bill Brooks, Jim Cathcart (Golden Gavel Award Winner) and myself, Tom Antion have teamed up to bring you even more top-notch tips and techniques to make you great on the platform and to help you make money speaking. Sign up today at http://www.ProfessionalSpeaker.com ************************************************************ *********** SPONSOR *********** FREE 7 Day Electronic Marketing Mini Course mailto:minicourse.GS044@aweber.com ******************************** ===================================================== 3. HUMOR TECHNIQUE ===================================================== RECORD EM by Tom Antion In the quick tip above I mentioned recording your grandmother and playing the recording during your presentation. Let's expand on that a little and see how that can work for many of your presentations. How much do you think the crowd would love it if you did an interview with the CEO and fed him or her funny lines to use as answers? The same would hold true for anybody you record who was well known to the group and generally liked by them. The opposite of that would work too if you made up a recording of you interviewing the "supposed" CEO of company that competes with the one you are talking to. In this case you would use dumb answers to make the fake CEO look stupid. Make sure it's really obvious that it's a spoof because I'm not taking the responsibility if the other CEO hear's about it and sues you. You could do the same on video and it would be even funnier. I saw a guy one time asking dumb questions to audience members before his speech and recording the answers on video. The boss had told the participants that the speaker wanted to interview them so they should give him good answers to his questions. The entire thing was a set up and the people being interviewed didn't know it was a joke. They attempted to give serious answers to the ridiculous questions. The recordings were played back at the event and it brought down the house. ********* GREAT SPEAKER REFERENCE ******* BE THE HIT OF YOUR NEXT PRESENTATION! "Wake em Up! How to Use Humor and Other Professional Techniques to Create Alarmingly Good Business Presentations" "Toms program and materials will cut five years off a speakers learning curve." -- Cavett Robert, Founder National Speakers Assn. Now available for immediate download in pdf format http://www.antion.com/wakebook.htm For a FREE Chapter visit http://www.antion.com/articles/freechap.htm ********************************************** ===================================================== 4. SPEAKER MARKETING TIP ===================================================== VEHICLE MARKETING by Tom Antion Drive by any small strip shopping center and you're likely to see a van with a big ad on the side for one of the stores in the center. Vehicle marketing, although not a new concept, seems to be gaining a resurgence. I recently got a solicitation from someone who wanted $500.00 for a bumper sticker sized ad on a vehicle that was going to tour the country to promote them and their cause (they supplied me with a complete ad cost schedule for larger sized ads too) Although I didn't bite, I did think it was a cool idea. Here are some other ideas: => Use a very tiny vehicle (like a clown car) to ride in parades. => Use a large motor home type vehicle with your ads on it. => Travel in a custom bus like John Madden. Maybe you could have a picture of yourself with a microphone. => Vanity license plates. => Vanity license plate frames (easily found on the web) => Use 4 wheel pedal power with advertising., http://www.rhoadescar.com/showroom.htm I was thinking about doing this one myself for parades and special events. => Decals. Here's a place that will make custom car window decals for you http://www.tnl-ink.com/ => Magnetic signs can be custom made at any sign shop or order on the web. => If you regularly park in a high traffic area put your ad on the side of a van. Send your unique speaker marketing ideas to tom@antion.com. If we use your idea, you get your website and email address mentioned and you can pick a free tape from one of our Kick Series TeleSeminar audio tapes at http://www.antion.com/telesemtapes.htm Good and easy to use shopping cart system http://www.kickstartcart.com The email list management company I use http://www.postmastergeneral.com/?affiliate=antion Tom's Top Ten Marketing Resources page http://www.antion.com/marketingtools.htm ********************************************** ** SPEAKING PUTS ME IN A HIGHER TAX BRACKET ** ********************************************** MAYBE IT CAN DO THE SAME FOR YOU TO FIND OUT WHAT THAT WOULD BE LIKE, VISIT http://www.antion.com/public-speaking.htm ********************************************** ===================================================== 5. SPEAKER HUMOR ===================================================== => Diets are for people who are thick and tired of it. => Do you think that when they asked George Washington for ID that he just whipped out a quarter? -- Steven Wright => I went to a bookstore and asked the saleswoman where the "Self Help" section was, she said if she told me it would defeat the purpose. => "OLD" IS WHEN..... Your friends compliment you on your new alligator shoes and you're barefoot. => We don't devote nearly enough scientific research to finding a cure for jerks. => We childproofed our home 3 years ago and they're still getting in! => A three-legged dog walks into a bar and says, I'm lookin' for the man who shot my paw! => Heart attacks ... God's revenge for eating his animal friends. => A doctor gave a man six months to live. The man couldn't pay his bill, so he gave him another six months. => Promises are like babies. Easy to make, but hard to deliver. => Why isn't phonetic spelled the way it sounds? => How do they get a deer to cross at that yellow road sign? => My mind works like lightning. One brilliant flash and it is gone. => There are three kinds of people. Those who can count and those who can't => Change is inevitable . . . except from a vending machine. Much more FREE speaker humor at http://www.antion.com/humor/speakerhumor/speakerhumor.htm ===================================================== 6. USEFUL WEBSITES ===================================================== http://www.prleads.com Easiest and least expensive publicity source I've ever found. http://www.kickstarthosting.com Inexpensive hosting for up to 200 websites. http://www.kickstartdomains.com Great tool for checking out domain names. http://www.overhall.com Organizing tips to make you much more productive.. http://www.soundpages.com Mike Stewart has a really good quality portable recording system for your desktop or laptop computer. You can also edit your speeches right on your computer. http://www.ProfessionalSpeaker.com/catalog.htm Largest learning library anywhere for professional level speaking. Pick and choose what you want to know or get everything in a full membership. ****** EARN BIG REFERRAL COMMISSIONS ****** You can earn a 10 - 25 percent commission for referring Tom for speaking engagements and bulk product sales. Commissions normally start between $850.00 and $1700 depending on your level of involvement. For complete details visit http://www.antion.com/referrals.htm You can also earn a great deal of money recommending our products and services as an affiliate. Sign up for free at: http://www.kickstartcart.com/app/afsignup.asp?MerchantID=16070 *********************************************** ===================================================== FREE ARTICLES FOR YOUR PUBLICATIONS ===================================================== I have many articles available for reprint in your publication, company newsletter, etc. You may use articles written by me that you see in great speaking. Back issues can be viewed at http://www.antion.com/ezinebackissues.htm OR mailto:freearticles@antion.com for an automated list of additional articles. All you have to do is print the article in its entirety along with the by line at top and the credits, and complete contact information at the end of each article. I would appreciate a tear sheet or electronic copy too. Thanks ******* Do YOU WANT TO BE A SPONSOR? ******* REACH OVER 150,000 SPEAKERS / TRAINERS / EXECS For automated sponsorship details send mailto:sponsor@antion.com or visit http://www.antion.com/sponsor.htm *********************************************** ===================================================== To subscribe to GREAT SPEAKING visit http://www.antion.com/ezinesubscribe.htm For Back Issues visit: http://www.antion.com/ezinebackissues.htm ===================================================== Antion & Associates / Anchor Publishing Box 2630 Landover Hills, Maryland USA 20784 (301) 459-0738, Fax (301) 552-0225 In Continental US (800) 448-6280 orders or paid consulting only mailto:Tom@antion.com http://www.antion.com Trade permanent links with us mailto:linktrade@antion.com To Join our associate program and make money from your website visit: http://www.kickstartcart.com/app/afsignup.asp?MerchantID=16070